After finishing up Unit 1 last week, we’re now moving on to Unit 2: Vector Graphics and Adobe Illustrator. The pattern of each unit should start to seem familiar — we’ll start with tutorials to explore the software, then apply those skills and principles from the course readings to create a multimedia project that relates to your course topic. In this unit, you’ll be making a logo.
Illustrator is my favorite of the Adobe programs, and the one I use most frequently in my professional work. So I’m very excited for all of you to try it out! However, this is frequently students’ least favorite unit in COM210, because Illustrator is less familiar than Photoshop and less intuitive than audio and video editing.
If you have not yet submitted your Final Graphic Design Project, make sure to do this! The final projects for each unit of this course are worth a lot of points. It can be submitted for partial credit through this Wednesday.
Now that you’ve created a draft for your Graphic Design Project, this week you’ll get feedback and make revisions to improve your design. This is the final week of Unit 1 and Photoshop before we move to the next unit.
Before you provide feedback to your group members, make sure to read this week’s chapter on Constructive Criticism & Feedback in Design to think about the best way to communicate your response to other students’ drafts. Giving useful feedback is one of the most important skills you’ll get to practice in this course.
The feedback and revision phase is important for all four multimedia projects in this course. Along with the comments you’ll receive from your peers in the feedback assignment, you’ll also receive feedback from your TA about the strengths and weaknesses of your draft.
In Blackboard, you will see two rubrics for your draft project: one for your score, and the other for more detailed feedback. The following video explains the two rubrics and how they relate to the way the final version is graded:
Once your draft is graded, you can access those two rubrics by going to “My Grades” in Blackboard and clicking the “View Rubric” link below the assignment name.
The most important thing to note is that most assignments in this course (including your draft project) are graded for completion, meaning you get full credit as long as you successfully complete all parts. The final version of each multimedia project is graded to a high standard with a rigorous rubric. Earning a “C” is typical on the final projects, and this is balanced by all the other assignments where you can earn 100%. For this reason, it’s important to go through the feedback rubric for your draft project and ask your TA questions if you’re not sure how to improve on certain categories.
Many of you are using our course list of Image Resources and other resources to find free-to-use images for your Graphic Design Project. We do not require you to follow a particular style of citation, but the following information must be clearly included:
where you found the image
who created it or owns the copyright
how you know you have the right to use it
a direct link to the image and its license information
It’s recommended that you list the citation information at the end of your post. You can do this explained in writing, or in a list format.
You can include this information in a written explanation. For example, to describe the image above, I might write:
After trying out Photoshop tools and techniques last week for the tutorials assignment, it’s now time to start the first multimedia project in this course: the Graphic Design Project. You have a lot of freedom in how you decide to create this project, but please read the instructions carefully to make sure your idea will fit all the requirements.
This project has multiple parts with different deadlines. The first portion, the Image Collection, is due on Tuesday to show that you’re making progress and collecting raw materials to work with. The second part, your Draft Graphic Design Project, is due on Friday. We’ll finish the rest of the project next week.
There is also a short quiz due this week in Blackboard, which covers the Unit 1 readings for Weeks 3 and 4. You can take this anytime before the deadline.
Students sometimes feel that they’re not creative or artistic enough to do this project well, but it is more about thinking of multiple ideas and evaluating how to clearly communicate a message visually. If you are worried about this, please start the project early and ask for help early on so we can talk through your ideas.